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Keeping Everton in Our City • View topic - Everton Submit Planning Application

Keeping Everton in Our City

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 Post subject: Everton Submit Planning Application
PostPosted: Fri Aug 06, 2010 7:30 pm 
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Friday, August 6, 2010
Everton Submit Planning Application

With clear reference to Everton’s Destination Kirkby chairman Bill Kenwright admitted to assembled shareholders at their annual forum that they have learnt from their past mistakes and CEO Robert Elstone went on to reveal plans for a £9m standalone structure on the Spellow Lane corner of the Park End car park which will house commercial, retail and museum facilities, open up the opportunity to extend and improve the corporate facilities within the stadium and will be self funding due to the cooperation of Everton’s commercial partners Kitbag and Sodexo.

Everton’s association with Kitbag has already seen the redevelopment and rebranding of the megastore and the establishment of a shop within Liverpool 1. Sodexo, having managed all catering operations at the stadium in recent years, have won awards for delivering some of the best corporate hospitality in the premier league at Goodison.

KEIOC chair, Dave Kelly, welcomed any development that would deliver additional income to the club and looked forward to hearing further details whilst secretary, Colin Fitzpatrick, added it’s a move that clearly leaves the door open for either the redevelopment or a relocation, it will be interesting to see what level of increase in payments the club will receive from our outsourcing partners.

In a separate development Everton has submitted a planning application to renew the approval of the hospitality marquee for a further two years.


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 Post subject: Re: Everton Submit Planning Application
PostPosted: Mon Oct 04, 2010 10:47 pm 
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http://www.evertonfc.com/news/archive/2 ... bmit-plans

Wednesday 22 September 2010, 14:32

Everton have submitted plans for a state-of-the-art £9m retail, leisure and business development at Goodison Park.

The self-funded development will sit within the Goodison Park footprint at the Park End of the stadium. The plans that have been submitted include capacity for 420 guests in a new hospitality area, office space for all of the Club's administrative staff, a visitor attraction, cafe and a new retail space.

If plans are approved, the project should be completed and the building operational by the start of the 2011/12 season.

The four-floor development will also free up space within Goodison, meaning that capacity for corporate hospitality inside the stadium itself can be expanded.

The original visual for the development, which has now been enhanced and modified (pictured above), was presented to supporters at Shareholders Forum last month.

Chief Executive Robert Elstone told that Forum: "This new scheme is totally self-funded by partners so there is no net cost to the Club. In fact, it is cash-positive from the start."

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 Post subject: Re: Everton Submit Planning Application
PostPosted: Thu Dec 09, 2010 12:02 am 
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http://www.worldfootballinsider.com/Story.aspx?id=33923

"The Football Sponsorship Column - New Sponsor-Funded Base Gives Everton the "Full Package""

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Everton's new sponsor-funded development will open early in the 2011/12 season (Everton FC)

(WFI) Two of Everton F.C.’s partners are teaming up to give the Premier League club quite a Christmas gift.

Merchandiser Kitbag and caterer Sodexo will finance the construction of a £9million retail and administration complex located adjacent to Goodison Park.

Ian Ross, Everton’s head of corporate affairs, tells INSIDER the four-story building – complete with a shop, museum, lounge, coffee bar and offices – is intended to free up space inside the stadium for more hospitality options.

“Because we’ll be able to move staff from existing areas inside the stadium to the new development, that will free up space inside Goodison Park to be used for restaurants, facilities for catering, and corporate spaces,” Ross told INSIDER.

The development will also carry significance for both Everton supporters and staff. The club hopes the museum, lounge and coffee bar will serve as a meeting point for fans, and the new offices speak for themselves.

“For the first time, the entire Everton staff will be under one roof,” Ross said. “At the moment, we’re spread throughout various offices in various buildings around Goodison Park, which is hardly conducive to good communication or good morale.”

The staff’s move from the stadium will add an expected 260 corporate spaces to the existing 1,800.

“More and more people want to come and not just watch the game. They want the full package. They want entertainment. They want quality food. They want drink,” Ross said.

“The worst thing anyone could ever do in what is an entertainment business is turn away customers, and that’s what we’re having to do on many occasions during the season because we don’t have space.”

Plans were approved last week by Liverpool City Council, and work is slated to begin before Christmas and wrap up next fall.

Kitbag and Sodexo will foot the entire cost of construction.

"Our two partners are keen [on building],” Ross said.

“Obviously, it will work to their advantage as well or they likely wouldn’t be interesting in funding it.”

Despite the new building, Ross confirmed Everton is still in the hunt for a new stadium.

“Goodison Park no longer suits our requirements. It’s not fit for purpose, and if we are to reclaim our place in the top level of English football on a regular basis, then we need to expand.”


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